As you have probably gathered by now, the principles laid out in The Lean Startup will form the foundation for my business and I plan on implementing the principles very rigidly.
There has been a lot said about action being more important and theory in The Lean Startup conversation and while this is undeniably true it is important in my opinion to have a firm theoretical foundation to build that action on. As such I have highlighted the following books for my initial theoretical learning.
- THE LEAN STARTUP by Eric Reis
- THE FOUR STEPS TO THE EPIPHANY by Steve Blank
- THE STARTUP OWNERS MANUAL by Steve Blank
- BUSINESS MODEL GENERATION by Alexander Osterwalder
- CROSSING THE CHASM by Geoffrey Moore
- THE INNOVATOR’S DILEMMA by Clayton M. Christensen
- THE INNOVATOR’S SOLUTION by Clayton M. Christensen
- RUNNING LEAN by Ash Maruya
- THE ENTREPRENEUR’S GUIDE TO CUSTOMER DEVELOPMENT by Brant Cooper & Patrick Vlaskovits
- FACILITATING OPPORTUNITY DEVELOPMENT: INCREASING UNDERSTANDING OF THE LEAN STARTUP APPROACH IN EARLY STAGE ENTREPRENEURSHIP- Master’s Thesis by Christian Kahlig
I just have to be careful as anyone who knows me or who has worked with me will know that I can be a little guilty of focusing on the theory for longer than necessary, simple because I find it interesting.As such I have set myself a deadline of having all the books on the list read by the 13th May and then I will pull it all together into a process to execute against.
If anyone is interested I could also provide a short summary of the main points of each book as and when I read them. Let me know if this is something you are interested in.
While these books are essential for the base foundation knowledge in such a dynamic area as the world of startups and the rather young Lean Startup area I find a lot of value in blogs. While similar lists have been created elsewhere I thought it would be useful to re-iterate that here:
- Eric Reis- www.startuplessonslearned.com
- Steve Blank- www.steveblank.com
- Ash Maraya- www.runningleanhq.com
- Sean Ellis- www.startup-marketing.com
- Dave McClure- 500hats.typepad.com
- Patrick Vlaskovits- www.vlaskovits.com
- Brant Cooper- www.market-by-numbers.com
Also, you can find a Lean Startup Meetup near you to engage with like minded people here.
If you have any recommendations I would love to hear from you.